NEWS / PRESS

RSS Feed


Settling the Frontier of Digital Out-of-Home
The promise of dynamic place-based media for advertising and customer engagement impact continues to move forward and the settlers, both adv... Read full article Twitter Facebook
Macy’s, Ford deliver offers to NFC-enabled NYC street furniture
Retailer Macy’s and automotive brand Ford are among the marketers trying out a new near field communications solution brought by Blue Bite... Read full article Twitter Facebook
Blue Bite and Cemusa Partner on First-of-its-Kind Mobile Rollout in the largest Media Market in Nort
Cemusa and Blue Bite, the Mobile Standard In Out-of-Home, today announced their partnership and plans to add mobile engagement to thousands... Read full article Twitter Facebook
Have Reach and Frequency Become Irrelevant
WHY IT’S TIME TO STOP SELLING REACH AND FOCUS ON DPB MEDIA’S STRENGTH—LOCATION ... Read full article Twitter Facebook
TSmedia, d.o.o. Chooses BroadSign International, LLC for its "Digital Giants" LED Screens
LED displays up to 55 square meters in size run on BroadSign’s digital signage platform. ... Read full article Twitter Facebook
N.Y. Subway Riders Can Now Shop on Amazon While Underground
Digital out-of-home ads target 1.2 million people daily ... Read full article Twitter Facebook
Our Members
Romanian Indoor Advertising Association
Outfront Media
CNN Airport
VeriFone Media
GFK
On Campus Media
Campus Nation
Vector Media
AMI Entertainment Network, LLC
  © 2015 ALL RIGHTS RESERVED. DPAA.ORG