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Digital Placed Based Media Makes Its Big Move -- Charlene Weisler
As if the current television environment isn't challenging enough with flat expected revenue, expanding linear viewing choices, audience fra... Read full article Twitter Facebook
Programmatic, Not Problematic: 2014 DPAA Video Everywhere Summit
Video killed the radio star but programmatic didn’t kill the creative director. The 2014 DPAA Video Everywhere Summit attracted an impress... Read full article Twitter Facebook
elevate DIGITAL Raises $4 Million to Fuel Digital Signage Expansion
Chicago-based digital signage firm will expand its interactive software platform and continue growth with new Nevada Office. ... Read full article Twitter Facebook
DPAA 2014 Video Everywhere Summit Shatters Attendance Records
NEW YORK, NY - The Digital Place Based Advertising Association’s (DPAA) 2014 Video Everywhere Summit, an annual event that brings together... Read full article Twitter Facebook
FOR OPPENHEIMERFUNDS, BRAND ADVERTISING IS A MIXED BAG OF TRADITIONAL, DIGITAL PLACE-BASED MEDIA
Global asset management firm OppenheimerFundsspends an estimated $15 to $20 million each year on media. ... Read full article Twitter Facebook
MTA On The Go Network Offers Customers Up-to-Date Info in a Clear and Colorful Way
The colorful screens of MTA New York City Transit’s network of On the Go Travel Station kiosks are becoming more and more evident in subwa... Read full article Twitter Facebook
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