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Have Reach and Frequency Become Irrelevant
WHY IT’S TIME TO STOP SELLING REACH AND FOCUS ON DPB MEDIA’S STRENGTH—LOCATION ... Read full article Twitter Facebook
TSmedia, d.o.o. Chooses BroadSign International, LLC for its "Digital Giants" LED Screens
LED displays up to 55 square meters in size run on BroadSign’s digital signage platform. ... Read full article Twitter Facebook
N.Y. Subway Riders Can Now Shop on Amazon While Underground
Digital out-of-home ads target 1.2 million people daily ... Read full article Twitter Facebook
The Incredible, Insatiable Media Consumer
While one would think that the abundance of media channels already gushing and overlapping with content would bring consumers close to satur... Read full article Twitter Facebook
Shazam and Adspace Networks Inc. Partnership Brings Shazam-Enabled Screens to Millions of Mall Shopp
Shazam® and Adspace Networks Inc. today announced a partnership to bring Shazamable advertisements to over 200 shopping malls nationwide vi... Read full article Twitter Facebook
Titan wins bid to turn pay phones into Wi-Fi hubs
The pay-phone operator and outdoor-advertising company is the winning bidder for a controversial and ambitious plan to turn aging pay phones... Read full article Twitter Facebook
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