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Digital Place-Based Network Directory Open for Listings!

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Digital Place-Based Network Directory Open for Listings

New York, September 10, 2012– The Digital Place-based Advertising Association (DPAA) is encouraging Networks to list their services in the new Digital Place-Based Network Directory, to be published in October 2012. The Directory, published by NewBay Media, will benefit Digital Place-Based Network Operators, agencies, advertisers, suppliers, and investors–and will be distributed at major industry events as well as online and in a mailed print edition. Networks can list their company details including markets addressed, service offerings, and number of screens served, by logging onto:

"Digital place-based media has grown by leaps and bounds in recent years, both in the number of networks as well as advertiser interest in using those networks to reach on-the-go consumers," said Susan Danaher, president & CEO of the Digital Place-based Advertising Association. "NewBay Media's Digital Place-Based Network Directory will prove to be an invaluable, time-saving resource for anyone interested in the DPb sector."

The DPAA is the Association Sponsor of the Digital Place-Based Network Directory.

The Digital Place-Based Network Directory will also feature analysis from top industry experts addressing the topics of:

• Metrics for Place-Based Networks
• Experiential Marketing: Reaching consumers when they are most receptive to messaging, with the right media
• The Digital Place-Based Network: Advertising, Merchandising, or Branding?–Sorting out the buy
• Place-based media in the context of the integrated media buy
• The Network Landscape: Growth in number of operators, or consolidation going forward?
• Case Studies in how Place-Based Media achieved branding or sales goals

For information about advertising in the Digital Place-Based Network Directory, contact Debbie Rosenthal at or 212-378-0473.

Editorial enquiries:
David Keene 
Executive Editor, NewBay Media 

Networks can their company details including markets addressed and service offerings, by logging onto:

Our Members
SITO Mobile
AMI Entertainment Network, LLC
Nielsen Media
Crane Merchandising Systems
GEE Media
Vector Media
Zoom Media
In+Out Russian Association for Digital Place-based Networks
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