CBS Outernet manages the fully digital GameStop TV network in 4,100 U.S. retail locations nationwide. The digital network reaches nearly half of all US video game purchasers and is one of the largest digital out-of-home media networks in the country.
The network consists of in-store 40-inch HD LCD screens with high-quality audio strategically placed near point-of-sale checkout areas, providing maximum visibility and exposure of the GameStop TV content to customers at each store’s highest traffic area. Content is gamer candy that engages customers with the latest in gaming news, insider info and other timely and compelling content to drive high viewership. According to Nielsen Media Research, GameStop TV reaches 16 million viewers a month; these viewers are a passionate, media-savvy, and hard-to-reach consumer segment that is influenced at time of purchase and shortly after store visit.
Phone: (212) 297-6509