DPAA
Summit 2014 PT 2


A full day of presentations, panels, exhibits and networking, highlights include:  

  • How technology is changing media planning and buying: what are the trade-offs.
     
  • How screens everywhere are altering the way we engage with consumers.
     
  • How video neutral strategies are becoming a reality at leading agencies.
     
  • Outstanding case studies highlighting the role digital place-based media.
 

Who should attend:

  • Brand managers looking for a more effective way to reach and target consumers.
     
  • Strategic media planners charged with developing effective video strategies.
     
  • Media buyers trying to find the most efficient and effective channels.
     
  • DPB networks and partners looking to learn about the latest developments in the industry.

 



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